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Which departments does growth marketing support?
Marketing Sales Customer Service A and B All of the above
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October 30, 2020
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What results can you yield by establishing reporting expectations prior to campaign launch?
The campaign’s written SMART goals will free stakeholders from being directly involved. The campaign’s planned content will insulate your team from developing unexpected material outside of the written SMART goals.…
October 30, 2020
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When examining your attribution report, you notice 85% of your leads that have closed into customers have downloaded your introductory ebook, but your sales team is only closing 1% of leads from social sources. How do you support your Sales team to close more leads from social into customers?
Ensure all leads from social sources are nurtured with the introductory ebook before speaking to sales. Devote more time to posting blogs on Facebook. Direct further resources for paid advertising…
October 30, 2020
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Optimizing your content helps improve __________.
reach engagement conversions All of the above
October 30, 2020
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You’re analyzing the performance of your social channels and you notice that Facebook consistently outperforms your Twitter and LinkedIn page. What should you do next?
Post the same message on all channels as Facebook since it is working well. Analyze Facebook further to see which posts are working for future content ideas. Transition all social…
October 30, 2020
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Fill in the blank: _______________ helps you group an audience together based on specific criteria from a large list of people.
Ideal matching Segmentation Buyer personas Demographics
October 30, 2020
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True or false? You should only include a call-to-action on a blog post once the offer is launched.
True, if you don’t have a relevant call-to-action, then leave blank. True, once you publish a blog post, it’s not a best practice to update calls-to-action over time. False, always provide a next step,…
October 30, 2020
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When republishing your content, how can you make sure the republished post stands out in contrast to your original post in search engine result listings?
Update the headline Use a new author Add sub-headings to each section All of the above
October 30, 2020
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The following question pertains to the blog post shown below: The above blog post is an example of which type of headline format? (Question 1)
List format How-to format Secret of format Negative angle format
October 30, 2020
