Personalization tokens make it unnecessary for sales reps to craft individual emails for their contacts. Personalization tokens make it easy to send a single email to multiple people. Personalization tokens…

True. Personalization tokens are just placeholders that need to be manually replaced. True. The template is a starting point, but every email you send should be customized for the contact…

Put messages on any page talking about your company’s products or pricing, and put lead flows on all the other pages. Put lead flows and messages together on all pages.…

Email templates Messages Prospects Lead flows

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True. In order to help contacts move forward, you need to know exactly what to say and do in each stage of the sales process. True. While it’s important to…

The important milestones a person has to pass in order to become your customer. The steps you need to take in order to close a deal. The process you need…

Any time you successfully make contact with a person. Any time a contact completes the action described by the first deal stage. Any time a contact buys from you. Any…

Deals help you see which contacts are closest to buying. Deals help you see a contact’s revenue potential. You can create a saved filter of contacts based on how many…

True. The most important thing is to make sure your contacts feel like they’re your only contact. True. Quota and commission are not as important as developing good relationships with…