- Users who purchased a product in the past and visited a store location within 30 days.
- Users who watched 10 seconds of the ad and visited a store location within 30 days.
- Users who clicked on an element of the ad and entered a store location within 30 days.
- Users who watched 30 seconds of the ad and visited a store location within 10 days.
- Users who clicked on an element of the ad and entered a store location within 30 minutes.