Which of the following safeguards does Twitter employ to protect brand safety?

  • Twitter will only run In-Stream Video Ads before one of 200+ brand-safe partners.
  • Twitter uses Twitter Polls to collect user feedback on video inventory.
  • Twitter runs algorithmic and manual checks to ensure ads are not aligned with content that falls outside of brand safety guidelines.
  • Twitter only runs ads on user generated content offering limited brand safety.

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