- Remarketing Lists for Search Ads
- Detailed Demographics
- In-Market Audiences
- Customer Match
- To reach people based on the likelihood of their marital status, education, parenting stage, and homeownership (2)
- To upload your own data into Google Ads and reach custom segments across devices (4)
- To drive consideration among people who are actively researching the products or services you offer (3)
- To help reach people who have engaged with your website or YouTube channel in the past (1)
