- Lower number of priority is higher priority in ad selection.
- Google also employs an automated malware checker that continuously scans all third-party creatives running through the network.
- If sum of percentages from same priority line item is more than 100%, Ad Manager will serve the ads in the correct proportion to each other.
- If apply ‘Frontloaded’ to the line item goal, Ad Manager delivers only ‘frontloaded’ line item for first half of period.