Why is it important to wait until the end of the strategy stage to complete the website-specific strategy items?

It’s important to have a deep understanding of your users before developing the website-specific strategy items.
The website-specific strategy items are completed at the beginning of the strategy stage to help us understand how the website is used by the company and our users.
It’s best to work on the website-specific strategy at the end because you often have to wait until others in the company send out your discovery questionnaire. While waiting, you can work on other less-important activities, such as developing personas.
The website-specific strategy items are often determined at the end because of a lack of resources. If you have a big enough team, it’s preferred to start working on the website- specific items as soon as possible.